About BPIA

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Complete insurance for your business insurance needs.


Commercial insurance covers you and your business assets.


Protecting your auto, home, motorcycle, boat and more.

Kennedy Insurance Agency

Kennedy Insurance Agency

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First Name Last Name
Headquarters: 1519 So. B Street
San Mateo, CA 94402
License # OD69286
Tel: 650-341-4484
Fax: 650-341-4465

Kennedy Insurance Agency
950 S Bascom Ave., Ste 2009
San Jose, CA 95128
License #0279555
1 (408) 296-1000

Personal Lines Division
339 7th Steet Suite L
Hollister, CA 95603
Tel: 888-999-6126
Fax: 831-637-9689
United Valley Insurance

Business Insurance

Laura Goodnight is the Senior Commercial Accounts Manager and a member of BPIA’s Management Team. She and her family moved from Texas to the Bay Area in 2005 and back to Texas in 2007.   Laura joined the BPIA team with over 20 years Personal and Commercial lines experience.

She enjoyed steady advancement, over 18 years, representing The Hartford Insurance Company in San Antonio, Texas. She held numerous positions during her time at Hartford: Records Supervisor, Billing Rep, Account Associate, Customer Care Specialist, Select Customer Underwriter and ultimately, Commercial Lines Underwriter. Laura also worked for Benchmark Insurance Group for many years as a Personal Lines Account Manager.

Laura’s expansive insurance knowledge, exceptional client service and people skills are an inspiration for the entire team. She is directly responsible for the Commercial Account Services Representatives. She ensures that our client’s insurance needs are met with efficiency, exceptional quality and always with a smile.

Laura, when not traveling, reading, and golfing or water skiing enjoys hanging out at the lake with family and her 4 pugs (Bogey, Bunker, Ty and Chewy.)

Laura is at your service, just call 650-539-6506 or reach her by email at lgoodnight@bpia.net


Michele Murphy Jalilie started as an Administrative Assistant for BPIA in 2005. She rapidly advanced to Customer Service Representative and is now a licensed Commercial Account Manager. Michele is client-driven, focused on understanding the clients’ business and their unique needs.

Michele, a native New Yorker, shares her penchant for Dunkin Donuts and Giants baseball with her husband and young son.

Michele is ready to help you and can be reached at 650-539-6513 or by email at mjalilie@bpai.net

Sandee has worked as an Assistant Customer Service Representative for the past 17 years and is one of the Founders of BPIA. She started out working with Commercial Account Managers on small to medium size accounts and is now the assistant for large accounts. Sandee trains new hires on the BPIA servicing standards. She is our vessel for excellence and quick wit.

Sandee prides herself on follow-up and issuing certificates the same day. She takes the additional step of reviewing all certificates. Sandee’s “second look” ensures that the insurance requirements are compatible with our clients’ financial needs and current policies. Sandee protects and communicates your best interests.

The BPIA team can count on being well-fed if Sandee is in the kitchen. She‘s a wonderful cook and Italian cuisine is her forte.

Sandee can be reached at 650-539-6505 or by email at snovello@bpia.net


Cindi jointed the BPIA team in 2010 with 33 years of insurance experience. Her career began in Ohio as a File/Mail Clerk and advanced through the ranks to Senior Account Manager. Cindi works with small business owners and nonprofit clients. She is proud to count many them as her friends.

Cindi enjoyed long motorcycle rides with her late husband. She is BPIA’s poet for holiday events, enjoys reading, attending concerts, spending quality time with family and friends, especially her young great nephew.

Cindi can be reached at 650-539-6504 or by email at cwatson@bpia.net


Jennifer, UC Davis Graduate, joined the BPIA team in 2014 as a Commercial Account Manager Assistant. She delivers same day service for certificates of insurance, email and phone call responses, and billing inquiries. Follow up, accuracy, and answering your questions are Jenifer’s customer service trademarks.

Jennifer, a Bay Area native, is a loving mom to a very active little boy. Her Animal Science Undergraduate degree is the source of her love for her three dogs and “school” of fish.

Jennifer can be reached at 650-539-6501or by email at jlee@bpia.net


Sarah joined the BPIA team in 2010 with 30 years of insurance experience. Sarah’s experience working with personal and commercial clients is a reflection of her dedication and pride in providing exceptional customer service.

Sarah’s high energy level is a compliment to her love of dancing, listening to music, watching movies, and mastering puzzles.

Sarah can be reached at 650-539-6512 or by email at smattos@bpia.net

Esther Lee joined the BPIA team in 2015. In her pre-motherhood life she was an Attorney counseling insurance companies on commercial policy coverage. As an Administrative Assistant, she enjoys the best of both worlds, lending her legal and insurance experience to BPIA clients, as well as being a mom.

Esther enjoys volunteering at her children’s school and is a board member for a local Korean language school.

Esther can be reached at 650-539-6521 or by email at elee@bpia.net


Amy Aderman, Commercial Account Broker, joined the BPIA team in 2015, after moving from Pennsylvania to California. She earned her CPA designation in 2013 and graduated from West Chester University. Amy’s specialty focus is wineries/vineyards, childcare/preschools and printed circuit board manufacturing business. Amy’s analytical and accounting experience are the resources she provides to perspective business owners to protect their business and fulfill their insurance needs.

Amy, her husband, and “Coop” (beloved cock-a-poo) share in her passions of kayaking, bike riding, hiking, and cooking.

Amy can be reached at 650-539-6525 or by email at aaderman@bpia.net


After a decade of working with business owners as an Advertising Executive, Mark opted to share his business owners experience as an Insurance Broker in 2011. Mark’s risk management approach of analyzing current policy coverages, the business’s insurance needs, and the access to over 100 insurance company markets provides commercial clients with choices, and options for comprehensive business insurance coverage. Landlords, auto repair shops, apartment building owners, and manufactures have benefited from Mark’s experience and risk management resources.

Mark enjoys off road motorcycle adventures, hiking, working out, and spending time with his family.

Mark can be reached at 650-539-6517 or by email at mwoods@bpai.net


Eileen joined the BPIA team in 2010 as a Senior Account Manager. Eileen’s 25 years of insurance experience began after graduating from USF. Her skill sets are a reflection of her experience as a Middle Market Commercial Lines Underwriter, management team member of a global brokerage agency and a marketing placement manager. Her focus is risk managements, analysis of complex client account needs and coverages to provide a high level of quality customer service.

Eileen’s passion is cooking, volunteering, attending plays, concerts, movies, and spending treasured time with her family and friends.

Eileen can be reached at 650-539-6508 or by email at egin@bpia.net

Judy joined the BPIA team in 2011. Judy’s experience in multiple industries compliments her skill sets to be the “BPIA” client support coordinator. She issues certificates of insurance, processes policies, mail, phone calls, and answers clients “can you help me questions.”

As a single mom she raised two children. She spends her “empty nest” time rooting for our local bay area teams- Giants, Warriors, and 49ers.

Judy can be reached at 650-539-6520 or by email at juglig@bpia.net